Legal
Privacy Policy
This Privacy Policy explains how Family Business Academy ("we", "us", or "our") collects, uses, stores, and protects information from visitors and users of our platform at familyinbusiness.education and related subdomains (the "Platform").
By using the Platform, you agree to the practices described in this policy. If you do not agree, please discontinue use of the Platform.
1. Information we collect
Information you provide directly
- Account information — your name, email address, and a password, provided when you create a free account to access the Platform. Passwords are stored as a secure hash, never in plain text.
- Assessment responses — answers to reflective questions and diagnostic tools used to generate personalized results.
- Contact messages — any information you include when contacting us by email.
Information collected automatically
- Usage data — pages visited, modules accessed, time spent, and navigation patterns, collected via standard server logs and analytics.
- Device and browser information — browser type, operating system, screen resolution, and IP address (anonymized where possible).
- Local storage — we store your session (such as your login state and assessment progress) in your browser's local storage so you can resume where you left off.
2. How we use your information
We use the information we collect to:
- Create your account and sign you in.
- Deliver and personalize your learning experience on the Platform.
- Save and retrieve your assessment progress across sessions.
- Send you results or learning summaries you have requested.
- Respond to questions or requests you send us directly.
- Understand aggregate usage patterns to improve Platform content and features.
- Meet legal obligations where required.
We do not sell your personal data to third parties. We do not use your responses for advertising profiling.
3. Legal basis for processing (EEA / UK users)
If you are located in the European Economic Area or the United Kingdom, our legal basis for processing personal data is:
- Consent — where you have explicitly provided your email or opted into communications.
- Legitimate interests — for improving Platform functionality and security, where those interests do not override your rights.
- Legal obligation — where processing is required by applicable law.
4. Data sharing
We may share your information with:
- Service providers — third-party services that help us operate the Platform (such as hosting providers and email delivery services). These providers are bound by contractual obligations to protect your data and may only use it on our behalf.
- Institutional partners — if you access the Platform through a university, family office, or facilitation program, the partnering institution may receive aggregate or individual data as agreed in a separate institutional agreement. You will be informed of this at point of access.
- Legal authorities — where we are required to do so by law, court order, or governmental regulation.
5. Data retention
We retain your personal data for as long as necessary to provide the services you have requested or as required by law. Assessment responses stored locally in your browser remain under your control and can be cleared at any time via your browser settings.
Email-linked session data is retained for up to 24 months of inactivity, after which it is deleted or anonymized.
6. Cookies and local storage
The Platform uses browser local storage (not cookies) to save learning progress within a session. We may use minimal analytics cookies to understand Platform usage. You can disable cookies in your browser settings; this may affect some Platform functionality.
We do not use third-party advertising cookies.
7. Your rights
Depending on your location, you may have the right to:
- Access the personal data we hold about you.
- Request correction of inaccurate data.
- Request deletion of your data ("right to be forgotten").
- Object to or restrict certain processing activities.
- Request a portable copy of your data.
- Withdraw consent at any time, where processing is based on consent.
To exercise any of these rights, contact us using the form in Contact us below. We will respond within 30 days.
8. Security
We use industry-standard technical and organizational measures to protect your data against unauthorized access, loss, or disclosure. However, no internet transmission is completely secure and we cannot guarantee absolute security.
9. Children's privacy
The Platform is intended for adults (18 years and older) or students accessing the Platform under institutional supervision. We do not knowingly collect personal data from children under 16. If you believe a child has submitted personal data to us, please contact us so we can delete it.
10. Third-party links
The Platform may link to external websites (such as Amazon for book purchases or academic publications). We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.
11. Changes to this policy
We may update this Privacy Policy from time to time. The updated date at the top of this page reflects the most recent revision. Continued use of the Platform after changes constitutes acceptance of the updated policy.
12. Contact us
If you have questions or concerns about this Privacy Policy or our data practices, send them to Family Business Academy using the form below and we'll reply by email.